Urventures

Business Transformation Idea

PROBLEM
70% of women-led startups in the UAE were denied funding, blocking access to mobility and growth.

IDEA

Nissan exchanged vans for equity, empowering women to scale without loans, just belief.

RESULTS

10.2M Organic PR Reach

+40% Increase in Startup Enquiries

2x B2B Acquisition Growth

AWARDS

BRONZE - MENA Effies - Sustained Business Comms
BRONZE - MEPRA - Best Transportation or logistics campaign
2x Shortlist 2025 - Dubai Lynx - Creative Strategy
2x Shortlist 2025 - Cannes Lions - Business Transformation

ARABIAN AUTOMOBILES COMPANY - URVENTURES - TBWA - Cannes Lions 2025 (Presentation Image fr